Integrated Marketing Communication pada Heri Pemad Management Studi Kasus International ARTJOG MMXIX
نویسندگان
چکیده
منابع مشابه
Integrated online marketing communication: implementation and management
Purpose – The purpose of this paper is to investigate the particularities of integrated marketing communication (IMC) in the online environment. Design/methodology/approach – Both secondary and primary data (face-to-face interviews with 29 marketing or communication managers of UK online consumer retail firms) are analysed in order to identify the various meanings of the integrated online marke...
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Wireless roaming is one way to improve the reliability of a network of hotspots that are still using the topology Basic Service Set (BSS). When the user walks away from one access point (AP) or one AP die then begins to lose the signal, the mobile station (MS) is automatically connected with the AP to another without reconfiguring. Devices that support wireless roaming is the AP TP-Link TL-WR74...
متن کاملIntegrated Marketing Communication
Integrated marketing communication (IMC) emerged during the late twentieth century and its importance has been growing ever since (Grove, Carlson, and Dorsch, 2002; Cornelissen, 2001; Hartley and Pickton, 1999). Owing to the impact of information technology, changes came about in the domains of marketing and marketing communications which led to the emergence of IMC (Kitchen et al., 2004a; Phel...
متن کاملDesigning and Managing Integrated Marketing Communication
Modern Marketing calls for more than developing a good product, pricing it attractively, and making it accessible. Companies must also communicate with present and potential stakeholders as well as the general public. For most companies, the question is not whether to communicate but rather what to say, to whom, and how often. In fact, every brand contact delivers an impression that can affect ...
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s: The purpose of this research is to develop an Information System of Selling and Services using Microsoft Visual Basic and Microsoft Access for it database. The benefits of this research is to help CV Computer Plus in selling and services data processing everyday. To develop this IS is used 5 (five) steps: 1) Planning, 2) Analysis, 3) Design, 4) Implementation, and 5) Evaluation. The Informat...
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ژورنال
عنوان ژورنال: JURNAL TATA KELOLA SENI
سال: 2020
ISSN: 2614-7009,2442-9589
DOI: 10.24821/jtks.v6i1.4111